Addiction Therapy Brand and Website Launch
Daniel Bentley, an addiction therapist, came to us knowing he wanted to launch a private practice, but with no idea how. He didn’t even have a name for his practice. We worked with him to launch a powerful brand (with a name that perfectly captures his essence) and a website to bring his magic to life.
What We Were Going For...
Calming vibes without feeling like a yoga studio
Clear messaging to differentiate brand
Empathy and understanding
“I had the pleasure of working with Rachel on building my website, and I couldn’t be happier. Her attention to detail and commitment to delivering a high-quality product is evident in every aspect of my website. During our meetings she was fully present and asked thought provoking questions which led me to feel more connected to my mission. Working with her was an absolute pleasure, and I wholeheartedly recommend her to anyone looking for help creating a website or building a brand.”
We chose the name “Shalev Therapy” because shalev means calm in Hebrew. We wanted a name that captured the essence of what this practice offers to its patients — a calming, nonjudgmental environment in which to build a meaningful life despite the challenges of addiction. The logo centers around a geometric nod to a lotus flower, a symbol of rebirth, while the rays connote hope, and the triangle symbolizes strength. We developed a color palette that’s warm and calm, yet strong.
We developed messaging across the site that’s clear, not only about what this clinic offers, but about their uniquely nonjudgmental approach to addiction therapy.
We chose images and an overall layout and design that imbue hopefulness and possibility.
Shalev Therapy’s core identity pillars are spelled out clearly, and they come through across every part of the site.
“I was looking at my site recently and fell in love with it again, so thanks again for building such a kickass site for me!”
Ready to take your brand to the next level?
Interested in working with us on growing your business? Set up a free 15-minute vibe check: