Bold Women in Business Ep. 4: The Ghost

by | Sep 2, 2024 | Podcast

Empathetic listening is one of the most valuable skills to learn, as evidenced by our guest on this week’s Bold Women in Business podcast episode, Liz Heflin. 

Liz uses those deep listening skills to bring her clients’ stories to life with her nonfiction book ghostwriting for high-achieving clients. Liz has been in the freelance writing game for decades, so she has so much wisdom to share. Enjoy the episode! 

Key takeaways

  • Liz Heflin specializes in full-length book ghostwriting for high-achieving clients, including memoirs and books about entrepreneurship. (If you need help with a book project, definitely reach out to Liz!) 
  • Empathetic listening and understanding the client’s goals are key skills for ghostwriters to bring their client’s vision to life — but these skills are so important for any business owner to develop (especially in an AI-driven world).
  • Building a business as a female entrepreneur provides autonomy and the opportunity to create something of your own.
  • New freelancers should look for quicker wins, while taking those inevitable challenging, difficult moments as opportunities to learn and grow. 

Action items

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